Privacy Policy

This document describes Urban Collision Center’s (“Urban Collision Center”) policy regarding information received about you during visits to our Web site. The amount and type of information received depends on how you use the site. These privacy provisions apply solely to Urban Collision Center’s online information collection activities on this Web site and are not applicable to information collection practices Urban Collision Center may be engaged in elsewhere.

By using this site, you signify your assent to the Urban Collision Center Online Privacy Policy. If you do not agree to this policy, please do not use this site. This Privacy Policy may be modified from time to time; the date of the most recent revisions will appear on this page, so please visit us frequently.

No Representation or Warranty

Your confidential use of this site cannot be guaranteed by Urban Collision Center. Urban Collision Center shall not be responsible for any harm that you or any person may suffer as a result of a breach of confidentiality in respect to your use of this site or any information you transmitted to this site.

Normal Web Site Usage

You can visit Urban Collision Center’s Web site to read vehicle product information or use our online tools, such as the calculators and configurators, without telling us who you are and without revealing any personal information (other than, in some cases, your zip code). When you do this, we collect and store the name of your Internet service provider, the browser (including available plug-ins and browser functionality) and type of machine you are using, the IP address, the Web site that referred you to us, the pages you request and the date and time of those requests.

We use this information to generate statistics and measure site activity to improve the usefulness of customer visits. During normal Web site usage, we do not collect or store personally identifiable information such as name, mailing address, e-mail address, or phone number.

Collection and Sharing of Personally Identifiable Information

There are instances where Urban Collision Center requests information about you to provide you with a service or information, such as new vehicle information alerts, promotions and mailed brochures. Depending upon the type of request, the information we collect may include your name, mailing address, e-mail address, phone number, date of birth and what service or information you have requested. Your personal information is collected and stored by Urban Collision Center in a manner appropriate to the nature of the data. The information you provide is also used by Urban Collision Center to improve the services we provide you.

Your personal information may be shared with our business partners to assist us in fulfilling your request. We may also share your personal information with companies affiliated with Urban Collision Center, our private distributors, and our authorized dealers and dealer advertising associations.

From time to time, Urban Collision Center may request information about you to enable you to participate in promotional activities, such as sweepstakes, contests, games, special events, blogs and chats (“Programs”). Sometimes Programs are made available through the joint efforts of Urban Collision Center and an unaffiliated business partner. If you choose to participate, we may use the information you provide in connection with the Program. For example, we may send you email messages related to the Program or your account activity, or for selection and notification of sweepstakes or contest winners. Your personal information may also be shared with our business partner and may also be used by our business partner if you indicate your interest in receiving communications directly from that company. If you elect to receive communications from our business partner, your information will be used by that company in accordance with its policies and this privacy policy will not apply to that company’s use of your information. Sometimes the rules, terms and conditions or disclaimers that apply to a particular Program include information on how we may use the personal information that you provide to us through your participation in the Program. If there is a conflict between the rules, terms and conditions that apply to a particular Program and this Policy, those applying to the particular Program will govern. Please review all of the information about a Program before you provide us with any personal information.

Please remember that blogs are public areas on Urban Collision Center’s Web site and chat rooms may be public areas on Urban Collision Center’s Web site. Please refer to the Program details. Any information posted in these areas can be viewed by other visitors or Internet users. You should not post personal information in these areas.

For some features on Urban Collision Center’s Web site, you can submit information about other people. For example, if you wish to invite your friends to participate in a Program offered on Urban Collision Center’s Web site or forward particular content from Urban Collision Center’s Web site to your friends, you will be asked to submit your friends’ email addresses. Our use, sharing and protection of the other person’s information will also be subject to the terms of the Program and this Privacy Policy.

Disclosure for Legal Purposes

Urban Collision Center reserves the right to disclose any personally identifiable information or other information we collect through this Web site or otherwise if we are required to do so by law or if we reasonably believe that the disclosure is necessary in order to (a) fulfill a government request; (b) conform with the requirements of law or to comply with legal process served on us; (c) protect or defend the legal rights or property of Urban Collision Center, Urban Collision Center’s Web site or its users, or third party licensors of any material on Urban Collision Center’s Web site; or (d) in an emergency to protect the health or safety of the users of Urban Collision Center’s Web site or the general public.

We Do Not Seek Information from Children

Urban Collision Center’s Web site is not intended for children under the age of 13. Urban Collision Center does not knowingly collect personal information from children that young. If you are under the age of 13, please do not submit your email address or any other personal information to us through the Urban Collision Center Web site.

Use of Cookies

Cookies are pieces of information that a Web site transfers to the hard drive of a user’s computer for record-keeping purposes so that we may track site and user activity. The use of cookies is an industry standard and you will find them at most major Web sites. By showing how and when visitors use the site, cookies help Urban Collision Center to track those areas of our site that are popular and which areas are not. Many improvements and updates to the site are based on such data as total number of visitors and pages viewed.

Most browsers are initially set to accept cookies. If you would prefer, you can set yours to refuse cookies or to alert you when cookies are being sent. However, it is possible that some parts of the site, like the configurator areas, will not function properly if you do so. Also, we will not be able to recognize you as a visitor over time.

Third-Party Advertising Companies

Urban Collision Center shares Web site usage information about visitors to our Web site with one or more reputable third-party advertising companies for the purpose of measuring the effectiveness of our online advertising initiatives. For this purpose, we and our third-party advertising companies note some of the pages you visit on our Web site through the use of pixel tags (also called clear gifs). We may also utilize Web beacons to determine the correlation between Urban Collision Center purchasers and the online sites they visit. The information collected by our third-party advertising companies through the use of these pixel tags and Web beacons is not personally identifiable. For more information about Web beacons or opting out, please click here.

Links to Other Websites

This site includes links to other websites. These sites are not under our control, even though they may use the Urban Collision Center name or logo on their site through an agreement with us. Such other sites do not necessarily follow our privacy policies, and may place their own cookies on your computer. This practice is standard on the Web, and we do not control cookies placed on your computer by third parties whose advertising or links appear on our site. These sites have their own privacy and information security policy and terms and conditions. Visitors should consult the other sites’ privacy notices as we have no control over information that is submitted to, or collected by, these third parties.

Information about Phishing Scams

There have been noticeable increases in the number of suspicious e-mails claiming that the e-mail recipient has won a Urban Collision Center promotion. In order to claim the prize, the e-mail asks that personal information (i.e. Full Name, Address, Nationality, Age, Gender, Occupation, Phone/Fax, and/or Country of Residence) be sent to a Hotmail or Yahoo e-mail address. Note that these examples of the “phishing” hoax e-mails were not prepared by Urban Collision Center, all information and names contained in the hoax e-mails are fictitious, and any similarity to the names of actual people, including Urban Collision Center personnel, is entirely coincidental.

This type of e-mail solicitation is known commonly as a “phishing” scam, with the primary objective being to obtain one’s personal information. This information can then be utilized to steal a person’s identity. For example, a “Urban Collision Center Lottery” phishing scam is often sent from Chinese (.cn), German (.de) or British ( addresses but can originate from anywhere and look very official even to the most savvy of Internet users. Neither Urban Collision Center nor any other reputable business will ever ask you for personal information through an unsolicited e-mail. Recipients of suspicious e-mail like this should delete the message from their in-box and, if possible, update their e-mail filter settings to block e-mails from the e-mail address being used. The Federal Trade Commission ( and the Antiphishing workgroup ( are also good sources of information about these types of security threats and how they may be reported to the authorities.